About Us

In Hebei's automotive trade industry, Chenyang Group is undoubtedly a shining star. Since its establishment in 1999, the group has gradually developed into a leader in the industry with a forward-looking strategic vision and steady business strategies. All these achievements are inseparable from the excellent leadership of Lizhi Chen, Chairman of Chenyang Group.

As the helmsman of Chenyang Group, he leads the group to stand out in the fiercely competitive market with his keen business insight and remarkable leadership skills. Born into an ordinary family, he gradually emerged in the industry with his passion for the automotive trade and unremitting efforts.

In 1999, he founded Beichen Automobile Sales and Service Co., Ltd., the predecessor of Chenyang Group. Under his leadership, Beichen quickly rose to prominence and became the largest automotive trade company in Hebei Province in terms of business volume within just two years. This achievement is backed by his deep understanding of the market and careful team building.

With the continuous development and growth of the company, he began to consider how to further expand the business and enhance the company's competitiveness. He keenly grasped the development trend of the automotive industry and gradually expanded the business of Chenyang Group to multiple fields such as automotive finance, used vehicle trading, and automotive after-service. At the same time, he actively introduced advanced management concepts and technological means to promote the company's digital transformation and intelligent upgrading.

Chenyang Group has not only achieved rapid business growth but also established a good corporate image and social reputation. Chairman Chen has been awarded many honors such as Independent Meritorious Investor of FAW Group, "Meritorious Dealer", "Excellent Service Provider", "Excellent Alliance Investor", "Star Dealer", and "Star Service Provider" by FAW Jiefang Company. He focuses on enterprise culture construction, advocates the values of integrity, innovation, collaboration, and win-win, and enables every employee to feel the warmth and strength of the enterprise.

At the same time, he actively participates in social welfare causes, requiring Chenyang Group to adhere to the positioning of "giving back to society", practice the core value of "harmonious development of people, vehicles, and society", devote itself to charity and public welfare activities, fulfill social responsibilities, act as a good corporate citizen, and contribute its strength to social development.

Nowadays, Chenyang Group has become one of the leading enterprises in the automobile trade industry in Hebei Province and even in China. All these achievements are inseparable from Chairman Chen's excellent leadership and unremitting efforts. In the future development, it is believed that he will continue to lead the Chenyang Group to write a more brilliant chapter and contribute more wisdom and strength to the development of the automobile trade industry.