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The influence of social media and marketing cannot be overlooked in this context. As automotive companies promote sleek designs and innovative features through various digital platforms, consumer perceptions are evolving. The image of the minivan as a family vehicle is being challenged by marketing campaigns that emphasize adventure, luxury, and individuality associated with other types of passenger vehicles. Young families and single professionals are increasingly drawn to vehicles that reflect their lifestyle choices, which often leads them away from traditional minivans.


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Light-duty pickup trucks have become an integral part of American culture, embodying a blend of utility, versatility, and style. These vehicles, typically classified as having a gross vehicle weight rating (GVWR) of 8,500 pounds or less, are increasingly popular among consumers for both personal and commercial use. Over the years, light-duty pickups have undergone significant transformations, evolving in design, performance, and technology to meet the demands of modern drivers.


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